1. Introduction

This Privacy Policy explains how ARDANO ("we," "us," or "our") handles personal data collected through our website, services, and other interactions with you. By using our platform, you agree to the terms of this Privacy Policy.

2. Information We Collect

2.1 Personal Information

We may collect personal information from you, including but not limited to:

• Name: To personalize your experience and identify you on the platform.
• Email Address: To communicate with you regarding your account, transactions, and updates.
• Phone Number: To facilitate two-factor authentication (2FA) and other security measures.
• Payment Information: To process transactions on the platform using ADA (Cardano) tokens.

2.2 Non-Personal Information

We may also collect non-personal information that does not directly identify you, such as:

• Browser Type: To improve our website's compatibility and performance.
• IP Address: To monitor traffic patterns and prevent fraudulent activity.
• Usage Data: To analyse how users interact with the platform and improve user experience.

3. How We Use Your Information

3.1 Providing Services

• Account Management: We use your personal information to manage your account and provide access to our platform.
• Transaction Processing: Your payment information is used to facilitate secure transactions using ADA (Cardano) tokens.
• Communication: We may contact you via email or phone for account-related matters, updates, and promotional offers.

3.2 Enhancing User Experience

• Personalization: We use your information to tailor the content and services you receive on our platform.
• Analytics: Non-personal information is used to analyse user behaviour and improve our services.

3.3 Legal Compliance

• Regulatory Requirements: We may use your personal information to comply with legal obligations, such as tax reporting and anti-money laundering (AML) laws.
• Fraud Prevention: Your data may be used to detect and prevent fraudulent activities on our platform.

4. How We Share Your Information

4.1 With Third-Party Service Providers

We may share your personal information with trusted third-party service providers who assist us in operating our platform, such as:

• Payment Processors: To facilitate secure transactions.
• Email Service Providers: To send communications and updates.
• Analytics Providers: To monitor and improve our platform's performance.

4.2 Legal Obligations

We may disclose your information if required by law or in response to a legal request, such as:

• Court Orders: To comply with legal processes or enforceable governmental requests.
• Law Enforcement: To cooperate with law enforcement agencies in preventing or investigating criminal activity.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the business transaction.

5. How We Protect Your Information

5.1 Security Measures

We implement a variety of security measures to protect your personal information, including:

• Encryption: We use advanced encryption technology to secure your data during transmission and storage.
• Two-Factor Authentication (2FA): We require 2FA to add an additional layer of security to your account.
• Access Controls: We limit access to your personal information to authorized personnel only.

5.2 Data Retention

We retain your personal information only as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law.

6. Your Rights

6.1 Access and Correction

You have the right to access and update your personal information at any time by logging into your account or contacting us directly.

6.2 Data Deletion

You may request the deletion of your personal information, subject to legal obligations that require us to retain certain data.

6.3 Opt-Out

You can opt out of receiving promotional communications from us by following the unsubscribe instructions in our emails or contacting us directly.

7. Cookies and Tracking Technologies

7.1 Use of Cookies

We use cookies and similar tracking technologies to enhance your experience on our platform, including:

• Session Cookies: To maintain your login session and preferences.
• Analytical Cookies: To monitor site usage and improve performance.

7.2 Managing Cookies

You can manage your cookie preferences through your browser settings, but disabling cookies may affect your ability to use certain features of our platform.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website or contacting you directly.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: Email: [email protected]